A Time to Give. A Night to Remember: PRoBono 2016

On the frosty Friday evening of November 4, PRLab welcomed COM students and eager clients for PRoBono 2016, the 18-hour annual philanthropic event. With over 80 advertising and PR students in attendance, teams were formed to work on real campaigns for five non-profit organizations in the Boston area. The night…

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An Interview with Dr. Christopher Beaudoin

Don’t let Dr. Christopher Beaudoin’s still-sparse office fool you. The new chairman of COM’s Department of Mass Communication, Advertising, and Public Relations is settling in nicely since taking the reins on July 1, 2016. He arrived at Boston University from Texas A&M University, attracted by BU’s strong emphasis on research…

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An Interview with Professor John Carroll, Media Analyst

Danchen Wang sat down with Professor John Carroll to discuss media in this election. Carroll, a respected media analyst, reveals the importance of jumping outside of one’s information universe to gain perspectives from both sides. Your Twitter bio describes you as a media analyst and a mass communication professor. I’ve…

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Emma Everett: Going for the gold with Goodwill

For the last four years, the PRLab Goodwill team has worked tremendously to promote the Goodwill Industries’ mission to help people. During the spring semester, the team fundraises for the Goodwill Boston Marathon team—Running for Great Kids—that supports the Morgan Memorial Goodwill Industries’ Youth Initiative. One of the goals is…

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