If you have watched TV over the last 20 years, you have likely seen Dana Jacobson at work. The award-winning journalist and co-host of CBS This Morning: Saturday has been with CBS since 2013, after spending a decade at ESPN. As a guest of Andrea Kremer’s Art of the Interview…
On February 28, Linda Reisman, a distinguished producer, screened her recent film Leave No Trace on campus, as part of the BU Cinemathèque series. Reisman shared her stories behind the production scenes and discussed her career as an independent producer. Leave No Trace premiered at Sundance and Cannes festivals. Directed…
Over 12 communications professionals in the social impact sector gathered on the evening of February 25 for a networking event, aptly titled: “Communications Careers that Change the World.” This event was not an opportunity to hand out resumes or give stress-inducing elevator pitches; rather, it was centered on genuine conversation…
As news companies continue to evolve and grow their online platforms, sponsored content has become a popular way for news sites to get companies to pay for advertising, while still turning out interesting content for readers. But what happens when the line between advertisement and news content is blurred too…
Boston University’s Public Relations Student Society of America, or PRSSA, hosted its 13th regional conference, PR Advanced: Pilot your Future, at BU’s Photonics Center on Saturday, February 23. Highlighting the tools that young professionals need in this evolving industry, the conference not only featured outstanding keynote speakers, but also provided…
The future of advertising is often discussed from many angles with publications, industry professionals and everyday consumers taking their pick on what’s next to shape the industry. Social awareness has been an overarching theme in many of these discussions with diversity and inclusion at the forefront of it all. Boston…
