“Stop Interrupting Me—Marketing in a Digital World” : An Evening with Hill Holliday’s SVP of Digital Strategy, Brad Blake

On Tuesday, November 28, the BU COMmunicator hosted its first speaker event of the year with special guest Brad Blake, Senior Vice President of Digital Strategy at Hill Holliday. The event focused on the seismic shifts occurring in the advertising world: Online advertising spending is surpassing television, mobile usage is increasing,…

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PR Professionals Offer Industry Insights at 2017 PRSSA Regional Conference

Amidst beautiful spring weather, public relations students and industry professionals gathered together at the PRSSA Regional February Conference, hosted by BU’s PRSSA chapter. The conference “PR Advanced: What’s Your Story?” focused on the power of storytelling, providing insights about the public relations industry for attendees coming from all across the East Coast.…

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A Time to Give. A Night to Remember: PRoBono 2016

On the frosty Friday evening of November 4, PRLab welcomed COM students and eager clients for PRoBono 2016, the 18-hour annual philanthropic event. With over 80 advertising and PR students in attendance, teams were formed to work on real campaigns for five non-profit organizations in the Boston area. The night…

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COM Graduates Shine At Distinguished Alumni Awards

The stars had descended upon BU to celebrate the Distinguished Alumni Awards on September 29. What was turning out to be a chilly week didn’t seem to dampen the pleasant and serene evening—the perfect setting to honor our beloved alumni, James “Nooka” Jones (COM ’10), Carlos R. Bardasano (COM ’94,…

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