October Research Colloquium: Dr. Donald Wright presents “Social Media Research, Measurement, and Evaluation in the Public Relations Industry”

On October 25, Dr. Donald Wright, a public relations professor at Boston University’s College of Communication, shared his findings in a presentation entitled “Social Media Research, Measurement, and Evaluation in the Public Relations Industry.” Wright specializes in corporate communication, and has published many books on public relations, in addition to…

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COM Hosts Another Successful Friends & Family Reception

On October 19, a chilly Friday afternoon, students and their families–joined by advisors, professors, and COM Ambassadors–piled into the College of Communication for a light reception featuring hors d’oeuvres, refreshments, and enlightening presentations on the classes and majors offered. The COM Friends & Family Reception was just one of several…

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From Beijing To Boston: A Conversation With Han Qiu

Han Qiu is a first-year graduate student in COM’s advertising program, and going by how comfortable she seems in her new surroundings, one would think she’s lived in Boston for years. “Actually, I arrived for the orientation on August 31 with my airport luggage,” she says. Originally from Fujian, a…

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AdLab Kicks Off the Semester with Creative Shootout

Boston University AdLab, the country’s largest accredited student-run agency, has begun another semester at full speed. The creative shootout was the first challenge students faced this school year: an exercise in developing a quick brief into a well-rounded campaign in just a little more than a week. Every semester, the…

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